The OKR planning tool for the AI era
The OKR planning tool for the AI era
Brev's AI agents draft your OKRs, cascade them across teams, and keep every key result current all quarter. Planning takes a day, not a month.
Brev's AI agents draft your OKRs, cascade them across teams, and keep every key result current all quarter. Planning takes a day, not a month.
The OKR planning tool for the AI era
Brev's AI agents draft your OKRs, cascade them across teams, and keep every key result current all quarter. Planning takes a day, not a month.
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Trusted by
Trusted by
Trusted by
Built by industry experts
The AI-native replacement for
legacy OKR planning tools
The AI-native replacement for legacy OKR planning tools
Legacy tools gave you OKR templates. Brev writes the OKRs.
Legacy tools gave you OKR templates.
Brev writes the OKRs.
Legacy tools gave you OKR templates. Brev writes the OKRs.
OKRs drafted for you
Upload your strategy and Brev drafts objectives and key results with owners and metrics attached.
Upload your strategy and Brev drafts objectives and key results with owners and metrics attached.
Cascade built in
Company to team to individual, aligned automatically. No spreadsheet gymnastics.
Company to team to individual, aligned automatically. No spreadsheet gymnastics.
Key results stay current
As work moves through Slack, Jira, and Salesforce, your KRs update themselves.
As work moves through Slack, Jira, and Salesforce, your KRs update themselves.



Every tool. Every update.
Every OKR, always-on.
Every tool.
Every update.
Every OKR, always-on.
An agent per key result
Evidence is gathered 24/7 from the systems and tools where the truth lives.
Evidence is gathered 24/7 from the systems and tools where the truth lives.
Check-ins draft themselves
In the owner's voice, with sources attached, before anyone has to chase.
In the owner's voice, with sources attached, before anyone has to chase.
At-risk KRs flagged early
Slipping metrics and stalled objectives surfaced while there's still quarter left.
Slipping metrics and stalled objectives surfaced while there's still quarter left.



OKR alignment across
teams and altitudes
OKR alignment across
teams and altitudes
Cascading done right
Cascading done right
Every team sees how their key results ladder to company objectives. Leaders see which OKRs are moving and which are decorative, at a glance.

Your AI OKR coach
Your AI Coach
Most OKRs fail at the drafting stage: vague objectives, unmeasurable KRs. Brev fixes them at the source.
Most OKRs fail at the drafting stage: vague objectives, unmeasurable KRs. Brev fixes them at the source.
Most OKRs fail at the drafting stage: vague objectives, unmeasurable KRs. Brev fixes them at the source.

OKR tracking coach
Drafts every check-in automatically, with the right signal and detail, without stealing your team's time.
Drafts every check-in automatically, with the right signal and detail, without stealing your team's time.

OKR drafting coach
Rewrites weak OKRs into sharp ones using your org's real context. Measurable KRs, clear owners, honest targets.
Rewrites weak OKRs into sharp ones using your org's real context. Measurable KRs, clear owners, honest targets.
Your OKR process, your rules.
Learns your language.
Your OKR process, your rules. Learns your language.
Annual, quarterly, or rolling cycles. Committed vs. aspirational.
Scoring your way. Brev adapts to how you run OKRs.
Brev uses AI to understand how your company plans and executes work, then adapts to your operating model.

AI-adaptive configuration
Weights, grading scales, cadences, and private OKRs, enabled as your teams mature.
Weights, grading scales, cadences, and private OKRs, enabled as your teams mature.

Custom terminology
Brev learns what you call things and maps OKRs to how your teams already work.
Brev learns what you call things and maps OKRs to how your teams already work.


Get up and running in minutes
Bring your strategy.
Brev handles the rest.
1
Upload your strategy
Any format works, even the messy spreadsheet.
2
Brev structures the work
Goals, owners, and hierarchy drafted, ready for your edit.
Upload
Upload any file and we'll build your goals
Upload a file
XLSX, PDF, CSV, Spreadsheets
My Goals & OKRs
Brev builds yours goals, metrics, and initiatives for your review.
2
Turn strategy into execution
Drive Net Revenue Retention (NRR) to 120%
Company Goal
Q1 2026
Accelerate Enterprise Sales Cycle
Sales Team Goal
Q1 2026
Accelerate Enterprise Sales…
Marketing Team Goal
Q1 2026


Upload
Upload a file and we'll build your goals
Upload a file
XLSX, PDF, CSV, Spreadsheets
My Goals & OKRs
Brev analyzes your document and handles
any format.
1
Upload your strategy
Bring your goals.
Brev handles the rest.
Frequent Questions
Frequent Questions
What is an OKR planning tool?
What is Brev?
What makes a good OKR?
How long should OKR planning take?
How long should OKR planning take?
How is Brev different from legacy OKR tools?
Why do most OKR programs fail?
Should OKRs cascade top-down or be set bottom-up?
How does Brev grade OKRs?
Does Brev replace project management software?
Does Brev support quarterly and annual cycles?
Does Brev support cascading or aligned OKRs?
What tools does Brev connect to?


Get leverage by automating the work behind execution.
Get leverage by automating
the work behind execution.
From scattered tools to one operating system.
Meet your operating team for OKRs
Meet your operating
team for OKRs


Brev builds yours goals, metrics, and initiatives for your review.
2
We draft your goals automatically


Upload
Upload a file and we'll build your goals
Upload a file
XLSX, PDF, CSV, Spreadsheets
My strategy goals
Brev analyzes your document and handles
any format.
1
Upload your strategy Doc
Bring your goals.
Brev handles the rest.